PwC Canada is a professional services firm providing industry-focused audit, assurance, tax and advisory services to enhance value for our clients. In BC our team of 850 professionals works with public and private clients in the mining, forest products, financial services, technology, entertainment and media, retail and consumer products, real estate, and industrial products sectors, as well as public sector clients. PwC Canada is a member firm of PricewaterhouseCoopers International Limited, and is one of the 'big four' accounting firms.
We're looking for a high-energy, innovative marketing professional on contract for approximately 12 months.
The Opportunity
The Marketing Manager will work closely with the BC Region Managing Partner, leadership team and others to develop and implement innovative industry-focused marketing plans, strategies and tactics which align with the business priorities of PwC's BC Region practice.
You will work independently and also collaborate with PwC's regional and national marketing and communications teams. This position reports to the Senior Manager, Marketing & Communications, BC Region.
Key attributes:
The preferred candidate for this role will have an undergraduate degree in marketing or business, or a post-graduate specialization along with at least ten years of marketing experience, preferably in a professional services or corporate environment. Preference will be given to those applicants with demonstrated success in developing and delivering innovative marketing strategies and tactics from concept to completion. The successful candidate will have experience in dealing with internal and external senior decision makers and possess the ability to effectively deliver measureable marketing programs that align with business goals.
The position requires a detail-oriented self-starter who can excel in a fast-paced, corporate environment, while still managing multiple priorities to deadline. Experience working in teams and understanding how to effectively engage, motivate and lead teams without direct management accountability is a desired skill. A solid knowledge of professional services marketing best practices, application of emerging technologies and social media in marketing is required. Understanding regional business issues and trends will be an asset.
Core Competencies:
Marketing acumen:
- Demonstrated understanding of professional services marketing best practices, channels, strategies and tactics
- Outstanding client service orientation
- Experience in analyzing and meeting client marketing needs and developing measureable marketing programs to meet them
- Supplier/sponsorship management skills
- Solid research skills
- Good understanding of graphic design, print, video and digital content production processes
- Ability to work with senior leadership and others to develop actionable and measureable marketing programs
Marketing and communications tactical skills:
- Excellent written and verbal communication skills
- Strong event planning, management and delivery skills
- Exceptional interpersonal skills at leadership, partner and all staff levels
- Understanding of public and media relations processes
- Understanding of social media and their application in a corporate setting
- Ability to make decisions under minimal supervision
People management:
- Ability to motivate and inspire top performance among teams without direct line accountability
- Ability to self-manage and determine solutions to address performance dynamics within team
Project Management:
- Superior project management skills
- Excellent organization skills
- High level of attention to detail
Problem Solving:
- Excellent problem solving skills
- Ability to execute under tight timelines, pressure and competing priorities
You will occasionally be required to work outside of standard office hours and at offsite locations where PwC functions may be held.
If you are interested in applying for this position, please visit the Careers page on PwC's web site at: www.pwc.com/ca
